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Rebranding V8
Packaging



The Campaign
After creating a new identity for V8, we needed to share it with the world. Our campaign plays off of the cult-like qualities of many popular fitness and diet trends, while promoting small, simple changes towards healthier living.


In-Store




Brand Management- Michael Grasewicz

Spots
Micro site
Squad
Brand Management- Michael Grasewicz
Copywriting- Michael McGuire
Art Direction- Kendra Gaines
Strategy- Andrea Chahin
Experience Design- Kory Rozich
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